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PRINCIPLE OF INNOVATION (pitch) [From Manifesto of Innovation]

This entry is part 1 of 4 in the series Manifesto of Innovation

see full post Manifesto of Innovation . Innovation is not technology but to create Value for Users Basic principles Sustainable Innovation (from Manifesto of Innovation)…

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The basics of the Disruptive innovation process: the Lateral thinking

This entry is part 4 of 4 in the series Culture of Innovation/Intuition

In the Disruptive Age market, in order to satisfy the new Demand first of all it is necessary to redefine your mindset. In order to…

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Posted in Big Change

The drive for change

To understand how and why it is necessary to follow the trend of the so-called Disruptive innovation, it is important to understand that WHAT IS…

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Posted in .

‘Some misunderstandings about disruptive innovation

. . ● IT DOES NOT MATTER TO DO THE FIRST THINGS IN A BETTER WAY: the ongoing disruption is a quantum leap in which…

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Posted in Technologies

Not disruptive technologies, but disruptive concept (enabling technologies)

This entry is part 4 of 4 in the series Tech in Disruption

Today the market is in crisis due to a wrong interpretation of the change taking place. This happens because the New is interpreted with an…

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Posted in Disruptive Innovation

The Disruptive Innovation: key points

This entry is part 4 of 4 in the series Manifesto of Innovation

There are at least two types of innovation, the one incompatible with the other: ► incremental innovation (a linear evolution made of an increase in…

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°The importance of understanding how barriers to innovation work

To understand why the barriers to innovation are placed on the market today, we must first understand why these barriers have been set by the…

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Posted in Public Administration

°Why top-down “guided” innovation cannot work

A top-down planning – by the Government – of the Market (and, more particularly, of Innovation) is perhaps possible in the Incremental development moments of…

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Posted in Disruptive Innovation Trend Forecasting

The need to see the whole picture: integration of products into an eco-system

This entry is part 2 of 3 in the series Forecasting for the Disruption Age

The need to see the whole picture: beyond the need for ultra solutions -sophisticated To understand how Autonomous Vehicles cannot be the Car of the…

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Posted in Fake-Trends Trend Forecasting

Are the Autonomous Vehicles really disruptive?

This entry is part 5 of 5 in the series FuturisticGoals & Sustainable Products

Can Autonomous Vehicles be successful products in the current Disruption Market? Short Aswer: AUTONOMOUS VEHICLE DOES NOT REPRESENT DISRUPTIVE INNOVATION <see  Why developing technologies are…

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Posted in Innovation Trend Forecasting

Why does innovation fail today?

The problem is that it is necessary to ask the following questions: – what is being developed is a real Innovation? And then – What…

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Posted in Trend Forecasting

The need to understand the future scenario to understand the value of disruptive projects

This entry is part 1 of 3 in the series Forecasting for the Disruption Age

. To understand the validity of truly innovative ideas (for example disruptive innovation) IT IS NECESSARY TO UNDERSTAND WHAT WILL BE THE SCENARIO IN WHICH…

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Posted in .

Disruption overturns the methods of product development: the participated Marketing

Due to the barrier to innovation (real, disruptive) posed by the incumbents, a “bass innovation” is being developed, crowd sourcing. <see Towards a New Marketing…

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Posted in Company 2.0 non-disruptive minset

Why disruptive innovation is not an option

We are at a breaking point° (disruption point °) of the evolution of the Market (of the Western Society): change (radical, disruptive)TODAY IT IS NOT…

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Posted in Automotive

How the big automotive players can act: possibility and impossibility

What is the future of the Automotive big Players? Of course, the Incumbents must not give up. But they must understand that they have to:…

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China is not a disruptive market at all

China is by no meansa place in which Disruptive Innovation develops (and it is therefore destined to lose the confrontation with the Western Market in…

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Posted in Company 2.0

The disruptive Ecosystem cannot be developed by the incumbents

This entry is part 5 of 6 in the series Why the big companies cannot innovate within them

To be able to develop a real Disruptive innovation there is need for an Ecosystem that favors this form of innovation. In fact, disruptive innovation…

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Posted in Industry 4.0/Smart Manufacturing

Industry 4.0: the Smart manufacturing (& SmartFAB)

This entry is part 3 of 4 in the series Beyond industry 4.0

The new phase of the Market will be characterized by a new production mode that “Revolutionizes” the current methods: Smart Manufacturing. The current conception of…

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Posted in Automotive Fake-Trends Trend Forecasting

“Futuristic vision” and insustainable products: cases of Flying cars, Autonomous Vehicles and electric city car

This entry is part 4 of 5 in the series FuturisticGoals & Sustainable Products

  The case of Flying Cars One of the most significant cases of unsustainable “futurist” products is probably that of Flying Cars (but the cases…

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Posted in non-disruptive minset Trend Forecasting

Misunderstanding: the future is not futuristic as one imagines it today

This entry is part 2 of 5 in the series FuturisticGoals & Sustainable Products

  In an age of disruption or we grasp the essence of the trends that are transforming Society and Market, or ruinous strategies are developed….

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Posted in Automotive Fake-Trends

Beyond the focus on futurist goals

This entry is part 1 of 5 in the series FuturisticGoals & Sustainable Products

For example, in the Automotive sector the essential elements of the current futurist goals will remain. But the current “science fiction” aspects will be abandoned,…

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Posted in _

°Change does not involve digitalization: the problem is precisely excessive technology

today it is thought to be necessaryREACT TO THE CRISIS WITH A GREATER TECHNOLOGY(A.I., Autonomous vehicle, facial recognition,digitalization of processes, etc.)WHEN THE CRISIS IS CAUSED…

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Posted in Big Change

There is no rapid change in some market sectors: disruptive innovation is a leap that eliminates those sectors!

This entry is part 3 of 4 in the series Culture of Innovation/Intuition

Market sectors are not changing quickly, BUT THEY ARE CHANGING IN A DISRUPTIVE WAY In disruptivity there is no change in the current sectors of…

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Posted in .

Why Industry leaders do not defend the new Markets of disruptive innovation

Industry leaders cannot defend the marketdeveloped by disruptors asTHIS MARKET IS PUTTING AN END TO THEIR BUSINESS (at least in their current size). Mindset and…

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Posted in Governance 2.0

Why the “joint” between Business and Public Institutions can no longer work

Joints between Businesses and Public Sector institutions are part of the world today in rapid “disruption”. In other words, this is the phase of evolution…

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Posted in .

The conflict between the old and the new Business model

In order to develop the new Value required by the New Demand it is necessary to develop Disruptive Innovation both in the Company (mindset and…

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Posted in Technologies

Why Hi-Tec and disruptive innovation are incompatible (the “Human factor”)

This entry is part 3 of 4 in the series Tech in Disruption

● What IS and what IS NOT disrutpive innovation ● Why developing technologies are incompatible with disrutpive innovation ● What to do?

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Posted in .

‘On failure of big Companies: the need to create a new Market

Some considerations about the interesting article by Salim Ismail “Is Your Company Fighting Innovation?“ . Competitors are not the problem of the disruptive innovation phase…

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Posted in Company 2.0

The Company Immune System: why the big Companies cannot develop real innovation

This entry is part 6 of 6 in the series Why the big companies cannot innovate within them

  What are the reasons why the Incumbents are unable to innovate and regain sales success? . One of the reasons is the existence, within…

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Posted in .

Big companies choose to try to follow the declining Market rather than try to understand the new Trends

“Our strong preference is to go all-in where the market is heading, as opposed to hybrids as a way to hedge our bets,” said Scott…

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Posted in .

The problem of Market analysis with a non-disruptive mindset (not really innovative)

AlixPartners analyzes the Market incurring the error of framing the problem of innovation of the near future with the tools of the current market. That…

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