■ Collection of Articles: §Sustainability
For a truly sustainable Mobility
Today there is no truly sustainable approach to Mobility, so – it is “too-short-blanket-problem” – solving problems for one type of people, others are created…
°Sustainable Innovation
Today, Sustainable innovation is wrongly conceived as a quality of correctness. An ideological level in which the focus is placed on issues apparently of Social…
Not disruptive technologies, but disruptive concept (enabling technologies)
Today the market is in crisis due to a wrong interpretation of the change taking place. This happens because the New is interpreted with…
Transparentization of the Market: products with unsustainable characteristics are at risk
We know that there is a sustainable innovation and in-sustainable innovation. But we have to understand that un-sustainable innovation today is also to a large…
^Towards a new (real) Disruptive innovation: the mistake of focusing on the low price
The inability to understand the essence of change leads us to think that the response to the reduced spending of the Customers must be a reduced price of the product. But the plus point of the product is not the low-price (which is also necessary), but in its sustainability.
Differences between disruptive and sustainable
In today’s situation of economic crises, social caos, etc .. it is more than ever necessary to make it clear that SUSTAINABLE DEVELOPMENTcan only be…
Disruptive and sustainable: the same thing
As far as innovation is concerned, there is a misunderstanding regarding the terms disruptive and sustainable. The fact is that the two terms are placed…