Posted in Disruptive Innovation Trend Forecasting/Market Analysis

Guidelines [2]: WHAT IS and WHAT IS NOT Disruptive innovation

This entry is part 2 of 4 in the series GUIDELINES for an analsysis of Business innovation

INTRODUCTION: THE NEED TO CLARIFY THE MEANING OF THE FUNDAMENTALS OF THE MARKET (OF THE BUSINESS)     Today, most of the big Companies’ strategies are bankrupt….

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Posted in Disruptive Innovation

The failure of Hybrid innovation (Disruptive + Sustaining Innovation)

In developing a strategy of Disruptive innovation WHEN EVEN JUST A PART OF THE “OLD RULES” IS INTRODUCED, CONDITIONS ARE CREATED FOR THIS STRATEGY TO BE A FAILURE. Even when there is a potentially winning idea at the base of the product, if in the strategies a key element of the declining Market is introduced (Sustaining Innovation), the product cannot develop its potential in the nascent Market.
This because the two forms of innovation that we seek to integrate ARE TOTALLY DIFFERENT (“opposite”)
(the mindset of the two types of people operating within the Company is substantially different). CASE: Hybrid – John Deer

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Posted in Automotive Fake-Trends Trend Forecasting/Market Analysis

“Futuristic vision” and insustainable products: cases of Flying cars, Autonomous Vehicles and electric city car

This entry is part 4 of 5 in the series FuturisticGoals & Sustainable Products

  The case of Flying Cars One of the most significant cases of unsustainable “futurist” products is probably that of Flying Cars (but the cases…

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Misunderstanding: CONNECTED CITY (connected vehicle)

The main factors of the failure of the Mobility policies. It’s about starting out redefining,, above all, the paradigm of mobility.
The following are developed: ● an analysis of the specific problems of mobility solutions ● notes for a new innovation vision ● an analysis of the emergence of new trends.

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Posted in Fake-Trends Technologies

Does it really exist to the possibility of having an Artificial Intelligence? (the unsustainability of the AI) [1]

This entry is part 3 of 5 in the series FuturisticGoals & Sustainable Products

Can a “machine” actually make correct decisions? Science, with fundamentals principles (many Nobels) says NO. Let’s see why.

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Posted in Automotive Innovation Mobility 2.0 New Trends Technologies

The new direction of the innovation (in particular for the Automotive)

At a time when Demand is radically changing, the Goals of Business strategies must be radically changed.

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Posted in Innovation Mobility 2.0

The real innovation of Urban Mobility

Today we try to develop an innovation of Urban Mobility (and to create Mobility as a Service) with a wrong approach. The fact is that…

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