Posted in Disruptive Innovation

The failure of Hybrid innovation (Disruptive + Sustaining Innovation)

[Article in development]

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The Over-serving/Under-serving problem of the Incumbents

One of the problems of the current Market (del Incumbents) is that in it, at the same time, the Customers are Over-served and Under-served. In…

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Posted in non-disruptive mindset Trend Forecasting/Market Analysis

Be careful: most successful companies are not real innovators (disruptive innovators)

Today we often fall into a fatal misunderstanding: to think that whoever is a successful big company today has followed the rules of the nascent…

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Posted in Disruptive Innovation Trend Forecasting/Market Analysis

The need to see the whole picture: integration of products into an eco-system

This entry is part 2 of 3 in the series Forecasting for the Disruption Age

To understand how Autonomous Vehicles cannot be the Car of the future it is necessary to understand the scenario in which it should fit into…

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Posted in Technologies

Why Hi-Tech and disruptive innovation are incompatible (the “Human factor”)

This entry is part 3 of 4 in the series Tech in Disruption

● What IS and what IS NOT disrutpive innovation ● Why developing technologies are incompatible with disrutpive innovation ● What to do?

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LiteMotive: the new future of Mobility

A new direction in the development of Automotive that, in the urban context, radically redefines vehicles and ways of traveling LiteMotive is a Sustainable Mobility…

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Beyond the Integrated Architecture: the Modular Architecture°

The market is therefore in crisis because it is no longer able to sell products that provide almost entirely benefits to producers (who no longer…

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Posted in Innovation Mobility 2.0

The misunderstanding on: “low-cost” is disruptive innovation

  The Principles of Disruptive Innovation, ie the radical innovation necessary to succeed on the market today, are often interpreted in the wrong way: this…

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Posted in Innovation Mobility 2.0 New Trends Technologies

The role of technologies in innovation (the key is not technology)

This entry is part 2 of 4 in the series Tech in Disruption

The key to the development of technological solutions IS NOT THE TECHNOLOGY!
The quantum leap of the Market of the disruptive innovation is re-defining a role of technologies.

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