Posted in Automotive Innovation Mobility 2.0 New Trends Technologies

The new direction of the innovation (in particular for the Automotive)

At a time when Demand is radically changing, the Goals of Business strategies must be radically changed.

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Posted in Innovation Mobility 2.0

The real innovation of Urban Mobility

Today we try to develop an innovation of Urban Mobility (and to create Mobility as a Service) with a wrong approach. The fact is that…

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Posted in Innovation Mobility 2.0

The misunderstanding on: “low-cost” is disruptive innovation

  The Principles of Disruptive Innovation, ie the radical innovation necessary to succeed on the market today, are often interpreted in the wrong way: this…

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Posted in Company 2.0 Innovation

The great Firms are not able to develop disruptive innovation within them

This entry is part 1 of 6 in the series Why the big companies cannot innovate within them

the consolidated companies of the market literally can’t develop disruptive innovation within them. they are the object of disruption, and therefore can not be the subject. the problem: ● lack of “intuition” ● lack of culture of (real) innovation. a real (disruptive) innovation can only come with a fresh start, from new comers.

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Posted in Innovation Sustainability

Disruptive and sustainable: the same thing

This entry is part 1 of 5 in the series New Sustainable Qualities

As far as innovation is concerned, there is a misunderstanding regarding the terms disruptive and sustainable. The fact is that the two terms are placed…

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Posted in Disruptive Innovation

it is a non-sense to expect Disruptive innovation from the great Players of the Market

Not understanding the real meaning of the actions that are being developed can lead to fatal problems. One of the current problems of the Market…

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