Posted in Culture

Disruptive Innovation in practice [2]: proof of the validity of the Disruptive innovation – the “resistance” to innovation

Today we read (increasingly often) that Disruptive Innovation is not what Business really needs. Or even we hear that the principles of Disruptive Innovation are…

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Posted in Culture

Disruptive innovation in practice [3]: the charade of the Disruptive Innovation

Companies are prisoners of the same narrative with which they deal with customers. . The fact is that the incumbents have created a cultural dimension…

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