Posted in Disruptiive Innovation Innovation

The basic misunderstanding on Real (Disruptive) Innovation

Disruptive innovation is a “revolution” of the context in which it operates: this means “radical change” (from the roots) of culture, of the mindset used up to that point (change of operating principles, of conception of values, of a design approach, of types of communication, etc.).

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Posted in Big Change Disruptiive Innovation

A phase of radical changes (Key of Changes #1)

This entry is part 1 of 4 in the series Key of Changes

We live in an era of profound and rapid changes, in a breaking point° in the evolution of the Market: a Disruption Age° in which…

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A mistake: the negative interpretation of the term Disruption°

Basically then there is a tendency to develop a false culture of disruptive innovation. This happens not for pure bad faith, but because those who…

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The Disruptive Innovation: key points°

There are at least two types of innovation, the one incompatible with the other:  ►  incremental innovation (a linear evolution made of an increase in…

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Posted in Disruptiive Innovation Innovation

Disruption is a quantum leap that can not be predicted with statistics

  Disruption is a quantum leap that can not be predicted with statistics. We must not incur the common error of the incumbents: evaluate the…

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Posted in Corporate 2.0 Innovation

The great Firms are not able to develop disruptive innovation within them

the consolidated companies of the market literally can’t develop disruptive innovation within them. they are the object of disruption, and therefore can not be the subject. the problem: ● lack of “intuition” ● lack of culture of (real) innovation. a real (disruptive) innovation can only come with a fresh start, from new comers.

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Posted in Disruptiive Innovation

The basic misunderstanding on Disruptive innovation

Not understanding the real meaning of the actions that are being developed can lead to fatal problems. One of the current problems of the Market…

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