sub-argum: Trends
Posted in Technologies
Not disruptive technologies, but disruptive concept (enabling technologies)
Today the market is in crisis due to a wrong interpretation of the change taking place. This happens because the New is interpreted with…
Posted in Trend Forecasting/Market Analysis
The need to understand the future scenario to understand the value of disruptive projects
. To understand the validity of truly innovative ideas (for example disruptive innovation) IT IS NECESSARY TO UNDERSTAND WHAT WILL BE THE SCENARIO IN WHICH…
Trend Forecasting for the Disruption Age
Big Player strategies very often are not able to achieve sales success: the cause is the inability to understand the real meaning of change (of Trends). It is necessary to ● understand the complexity of the interactive evolution of a system like the Market ● to go beyond the current Marketing.
